ChannelPROTM

Partner Revenue Optimizer

Are your partners costing you money? Use our break-even calculator to find out.

Our Partner Revenue Optimizer will help you identify the inefficiencies in your partner network, recapture margin from poor performers, and align sales and marketing programs to support the right partners

Use this calculator to find out how much your partner program is costing you overall, and the break-even point for individual partners.
Partners under that amount in revenue are costing you money.  If they are a big part of your network, you have a problem.  Contact us at channelpro@theyorkgroup.com for practical advice on improving partner performance to drive more revenues and better margins,
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The Challenge

Software vendors with large partner ecosystems are leaving millions of dollars on the table:

  • Margin misalignment – overpaying partners who donʼt produce enough revenues
  • Too many long tail partners
  • Poorly targeted sales and marketing programs
  • Minimal net-new logo growth through partners

The Solution

The Partner Revenue Optimizer from The York Group:

  • Immediately grow your revenues by right-sizing
    partner margins
  • Turbocharge sales by targeting high-potential,
    low-performing partners
  • See which partners cost more to support than they
    generate in revenues

Our Process

Using our proprietary scorecard we work with you to classify your partners based on performance and potential:


Low Performance

• Recruit and motivate
• Move up, move out or downgrade


High Performance

• Invest and support
• Manage and maintain

The Outcome

  • Reduced margins for low performers – clients have
    generated millions in margin recapture
  • Reactivation of passive partners – significant growth in
    net-new logos
  • Win-back programs for partners who prioritize your
    competitors
  • Reduced partner support costs
  • A repeatable process to keep your partner ecosystem
    cost-effective and productive

Contact us today to optimize the revenue performance from your partners: channelpro@theyorkgroup.com, or schedule a free advisory call

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